Our Geofencing marketing technology can give advertisers the competitive edge they’ve been looking for and that none of their competitors are using. See mobile location based advertising in action:
Use Geofencing To Target Buildings, Nearby Traffic & Even Yourself For Customer Loyalty Marketing
Use Geofencing To Target Convention Centers, Stadiums, Sporting Events & Trade Shows
Target other retailers or your competitor's locations and serve ads to their customers
Geofencing marketing is the perfect solution for people that want to target a group of people attending a specific event and get more reach out of their ad spend rather than simply zip code targeting or city-wide targeting beit New York, Chicago, Washington DC, Los Angeles, Miami FL, or even Atlanta, GA.
Our Beacon Free geo fencing technology allows companies to target people based on their physical activities. We can build your geofences where your customers are, not where you want them to be.
Whether it’s a particular event or a physical building you want geo fenced, this can be a powerful mechanism to serve ads to individuals based on their physical location.
Our geo fencing technology can even track those who have seen your ads and determine if they walked inside your store. Conversion zones are a powerful means to track your online advertising to offline conversions (meaning those people who physically went to a particular location as a result of seeing your Ads).
Do you have a list of customers or business addresses? Addressable Geo-Fencing can be used both as a stand-alone tactic and to improve the results of addressable TV campaigns, direct mail campaigns, and other marketing efforts that target specific households. By extending the reach, improving the frequency, and providing foot traffic attribution through conversion zone tracking, Addressable Geo-Fencing makes all household and business address targeting efforts more effective through our automated platline geofencing drawing capabilities.
Geofencing directly on Facebook’s platform is challenging and almost not possible. But at Propellant Media, we’ve developed a proprietary means of taking the same users who entered geofences we’ve built and targeting them directly on the Facebook platform.
We’re not talking about site retargeting and reaching people who have already clicked on your site. We mean those individuals who have seen your ads and beginning a campaign to serve ads to those very same individuals on Facebook.
If you want to create a well rounded advanced geofencing strategy that incorporate programmatic display and Facebook marketing, and giving you the chance to target just your core audience, feel free to inquire about our Facebook Geofencing Capabilities.
As part of our advanced tier of geofencing, our team can segment users and parse out those who are employees versus actual customers. Why does that matter? If you want to reach individuals who are hospital administrators instead of patients, we can do that. If you want to target people visited a location 5 times a week, we can segment those individuals. Here are the other practical uses of segmentation geofencing:
Our advanced timed based layering gives more control and better targeting capabilities to organizations that need to get their message in front of a defined segment of users and we work across many countries and cities including New York, Chicago, Washington DC, Los Angeles, Miami FL, or even Atlanta, GA.
The most advanced location based mobile advertising based on people’s physical activities and the places they go. Our geo fencing technology allows for advertisers to reach users wherever they go beit your competitor’s locations, your own store front, or events they attend. With our precise polygon tracking, we can target actual buildings (not just entire blocks) where your ideal audience frequents.
We pride ourselves on our geofencing capabilities. No other technology exists that allows for such granular targeting and audience building.
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Tracking online conversions (form submissions and sales) is one thing. But measuring offline conversions is something that couldn’t be done before until now. We are able to track conversions both online, as well as offline conversions (i.e. those who came back to your restaurant, retail store, desired location).
If you are leveraging our location based technology to directly communicate and reach your desired audience, contact us on how we’d develop a granular campaign tailored to your business and organizational goals. Learn more about our conversion zone tracking capabilities.
